Our client is a successful B2B and B2C iGaming company which is looking for iGaming CRM Account Managers to strengthen their team in Limassol. The selected candidate will be creating monthly promotion plans and marketing campaigns, analysing and reporting on campaigns results, optimising campaigns and working closely with the content and design teams to create the best campaigns for various communication channels (email, sms, web push, pop ups, etc.)

Requirements:

• High technical aptitude and data-driven approach
• Basic knowledge of Excel
• Proficient in English (both written and verbal)
• Strong multitasking capabilities to manage multiple projects simultaneously
• Basic knowledge of HTML, CSS, and SQL
• Familiarity with online Bingo games and understanding of the gaming industry
  
  

Responsibilities:

• Developing and executing monthly promotion plans and marketing campaigns that
  align with business objectives.
• Analyzing and reporting on campaign performance, utilizing metrics to assess
  effectiveness and inform strategies for future campaigns.
• Optimizing campaigns based on data insights to improve customer engagement and conversion rates.
• Collaborating closely with content and design teams to create compelling and
  visually appealing campaigns across various communication channels, including
  email, SMS, web push notifications, and pop-ups.
• Managing customer segmentation and targeting to ensure campaigns are
  personalized and relevant to different user groups.
• Conducting A/B testing to determine the best strategies for messaging, timing, and
  design to enhance user experience and campaign success.
• Maintaining up-to-date knowledge of industry trends, competitor activities, and
  customer preferences to innovate and improve CRM strategies.