Our client, a highly successful games provider, is seeking a detail-oriented and commercially savvy Commercial Data & Strategy Analyst to join our team. This role will support the commercial and account management functions by providing deep analysis, clear insights, and strategic recommendations based on promotional performance, market trends, and pricing strategies. The ideal candidate combines strong analytical skills with an understanding of market dynamics and revenue optimization.

Responsibilities:

• Conduct post-promotion ROI analysis, including performance breakdown by specific games to inform future strategies.
• Calculate pre-promotion ROI and break-even wager targets.
• Analyze exclusive and proprietary data to highlight under- and over-performing operators and markets.
• Provide insight into player behaviors and game preferences across regions.
• Support commercial negotiations by comparing and aggregating rate offers across regulated markets.
• Evaluate current vs proposed charging rates and their financial impacts.
• Track and monitor charging rates by market over time, including the effect of regulatory changes.
• Explore and assess alternative pricing structures using key metrics like bet size, frequency, and overall engagement.
• Recommend optimal pricing models based on data trends and product usage patterns.
• Educate and support Account Managers with effective data to enhance operator discussions.
• Build and maintain Excel templates for rate change and ROI calculations, particularly for lower-cost tournaments.
• Create market-driven data packs to guide strategic focus for Account Management teams.
• Conduct per-market game analysis to identify top-performing themes, features, and player preferences.
• Deliver high-impact insights and dashboards based on evolving business questions and opportunities.

Skills & Qualifications:

• Strong experience in data analysis within a commercial or gaming context.
• Advanced Excel and data modeling skills; experience with BI tools (e.g., Power BI, Tableau) is a plus.
• Strong understanding of ROI calculations, pricing models, and commercial deal structures.
• Excellent communication skills with the ability to translate complex data into actionable insights.
• Highly organized, proactive, and comfortable working in a fast-paced environment with multiple stakeholders.
• Knowledge of the iGaming or online betting sector is highly desirable.